About

Founder of BW Events Tech, one of the fastest-growing event technology solutions and consulting organizations with vast global reach. The team has won several awards including «Best Digital Agency», «Best Event Technician» and «Best Founder» in 2022.

Brandon has been instrumental in overseeing the technology deployment and strategy for many of the leading Fortune 500 organizations. He offers over 17 years of event technology experience, deploying solutions involving an array of registration platforms, BI tools, analytics, integrations and more.

Rae Malcham is an experienced event technologist, based in Glasgow, UK. Rae specializes in complex technical implementations and engagement strategies using technology. As the Chief Strategy Officer at BW Events Technology, Rae focuses on company strategy, partnerships, and company growth. Rae is an active part of the global event tech community, and enjoys participating in and speaking at various industry events.

Satish has over 18+ years of building enterprise grade platforms that have been used by hundreds of Fortune 500 customers such as Salesforce, Adobe, ServiceNow, CISCO etc. He assisted WingateWeb and Cvent to build a SaaS solution used extensively in the Event industry. He led DOMO data ingestion team and established a partner program to integrate with different data providers. Previously, he guided ActiveNetwork and DOMO in their initial public offering  from engineering/ product.

Licia has been with BW Events LLC since June 2022. Prior to joining BW Events, Licia Salice served as SVP Finance at Binary Fountain (now part of Press Ganey Associates) from 2014-2021, a health-centric SaaS cloud platform to enable brands to manage and improve their online reputation. As one of the original employees, Licia established comprehensive finance and accounting functions and policies, developed the human resources department, and oversaw risk management and treasury functions. She also led the due diligence efforts for the acquisition of marketing platform Rio SEO in 2018 and the sale of the company to Press Ganey Associates in 2020.  

Licia received her Master of Science in Economics from the London School of Economics, and she is a CFA® charterholder. Licia was raised both in Italy and Switzerland, and is fluent in Italian, German and Spanish. Licia is married and has four children. She loves hiking, yoga, and strength training, and enjoys traveling to spend time with her extended family in Europe.

Spencer has been involved with event operations for 20 years.  He has vast experience with onsite technology, hardware and operational best practices.  Spencer comes to BW Events Tech from Stova (formeraly Aventri) where he served as VP, Onsite Operations.  Prior to that, he served as VP, Operations for ITN International which was acquired by Aventri in 2018.  Spencer has a passion for the event industry and the team work it takes to deliver a high quality event experience.

Chris is a 15 year technology veteran with 10 years of event industry experience. He was an Event Tech co-founder and Director of Product for an Event Registration platform before joining BW Events. At BW he oversees all internal product builds, and more complex customer builds. He currently resides in Ocracoke, NC.

Sherry is passionate about making sure all attendees have the best experience possible whether the event is virtual or in-person, large or small.  She is experienced in managing teams across all platforms and around the world to accomplish this goal. Her drive is to educate and support her team members as they provide clients and attendees with the best event possible.  When her schedule allows she loves to travel for work or for play, involving her family in the latter.

After earning his degree Utah State University, Brian began forging a career path in the tech industry that has included Scrum Master, SaaS Development Project Manager, Solutions Consultant, and Event Architect for Enterprise companies. His multi-faceted experience, combined with a natural curiosity, and efficiency minded nature has made Brian a sought after resource and mentor to his colleagues and clients alike. Though if you were to ask Brian what his most valued roles are, it is Dad to his amazing daughters, partner to his wonderful wife, and fetch companion to his playful pup. Brian and his family live in Orem, UT and love to hike, ski, and travel to see family and friends.

I have been in the event technology industry for over 15 years.  I love the being involved in the full event cycle, from planning, all the way through to onsite delivery.  I have been married to wife Raquel for 21+ years and have 5 children, ages 9-19.  When I’m not working I enjoy coaching my kids sports teams, watching movies and traveling with my family.  

Andrew is a high energy event professional who focuses on working with and cultivating the best consultants in the industry. Andrew believes that the real value lies with people, not products. By placing a high priority on delivering consistency through project management, clients are able to enjoy the same top tier service no matter which platform is chosen. When Andrew is not working, he can be found in Fort Worth, Texas playing golf with his friends and family. 

Hailing from Ireland, but now based in Chicago, Barry has 15+ years of experience leading Sales & Marketing teams for both Fortune 500 and start up organizations.  He comes to BW from onPeak|GES as the VP of Sales & Marketing, leading event technology teams in tradeshow, association, medical and corporate events. He is married with two amazing daughters and loves to attend sporting events and play golf in his spare time.