The Power Duo: How Marketing and Event Alignment Redefines ROI and Brand Storytelling
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Effectively managing and orchestrating an event involves navigating a complex web of cross-functional teams and stakeholders. Anyone who has ever worked in a large organization is no stranger to balancing a spectrum of goals, strategies, and expectations coming from different stakeholders, and nowhere is this more true than in Marketing and Events teams. Understanding how […]
Widget of the Month – TurnoutNow
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In a content driven world, personalization is the name of the game. In a space where event planners have thousands of attendees to engage, how can they increase the unique and personal experiences for each individual? The answer – leverage your event technology to elevate the attendee experience and boost engagement. This month, we’re looking […]
Gamification in Event Marketing: 6 Ways to Boost Attendee Engagement
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Within the dynamic landscape of event marketing, organizers are always looking for innovative ways to captivate their audience’s attention. When it comes to boost attendee engagement at events, gamification is a proven game-changer, when done well. It adds an element of fun, competition, and interactivity that keeps participants immersed throughout the event. Here are six […]
Tales from Event Tech Live Vol 2: 5 Event Technologies to Keep your Eye on
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Last month, Rae & Victoria traveled to London for Event Tech Live to connect with industry experts and collect awards for “Most Creative Agency in Event Tech” and “Event Tech’s Favourite Supplier-The People’s Choice Award.” The team met with existing partners and learned about emerging event technologies. Check out below for our top 5 event […]
Widget of the Month – Snapbar
From selfies to on-site headshots to candid moments, attendees love to capture unique moments at events. The ultimate personalization, photography is a tool event professionals can leverage for both user generated content and as a fun and memorable activation. Photobooths can be expensive, take up a space, and do not service virtual attendees. Snapbar is […]
What To Do When Your Event Internet Goes Down On-site
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In today’s digital age, the internet is integral to events. Whether hosting an in-person or hybrid event, it is woven into every aspect and is a crucial factor in the overall success of on-site events. This can be difficult, however, as any disruption or internet outage on-site can be frustrating for attendees and event organizers […]