Cannes Lions 2024: The Convergence of Creativity and Technology

As the sun set over the stunning French Riviera on Friday, so did another fabulous year of blending creativity, technology, and strategic branding at the Cannes Lions International Festival of Creativity. BW Events Tech team members Rae & Victoria ventured to Cannes to experience the latest event technology being deployed at the festival and host […]

Tales from Event Tech Live Vol 3: Must Watch Event Tech

This month, Brandon, Tim and Ryan traveled to Las Vegas for Event Tech Live to connect with industry experts and check out the latest in event technology. On-site, the team met with some innovative event tech solutions and Brandon spoke onstage with Cvent about the strategic impact of unified technology solutions. Check out below for […]

Unveiling Hidden ROI: Looking Beyond Attendance Numbers

In the world of events, attendance numbers have long been considered a key metric for success. Did we have more registrants than last year? and were our attendance numbers better than last year? often drive the conversation about event success. HOWEVER with budgets and priorities shifting, it’s becoming increasingly clear that this way of thinking […]

BW’s 3rd Annual Holiday Giveback Program

For the past 3 years, BW Events Tech has facilitated a company wide program with the goal of helping others during the holiday season.  BW Events Tech’s “Holiday Giveback Program” enables team members to giveback to their local communities and to donate to organizations they are passionate about. The annual funds are evenly split between […]

Demystifying Tech Stack

BW Events Tech COO Rae Malcham joins us for a conversation about demystifying tech stack. While tech stack can seem intimidating, Rae assures us it is not. In fact, managing your tech stack is something every event planner should understand for more seamless event experiences.  https://vimeo.com/901553183?share=copy Full transcript V: Hi everyone, welcome. My name is […]