Atlassian’s Custom Roadmap

Problem Statement

Atlassian had a late start to their Teams ’21 virtual event. Because they are a tech company, having a cuttting-edge event is critical to their image. Atlassian had many plans for that year including:
• AI-powered recommendations
• New SSO
• Global search capabilities
• Advanced bookmarking
• Ability to schedule on-demand content to personal calendar
• Integration with Kaltura for video progress tracking
• Time zone management
• Briefcase tool that permits the hosting of PDFs and other resources
• Curated journeys… and more
The challenge? Their current platform didn’t offer these features AND the event was 2.5 months out – it was time to get started!

Solution to the Roadmap Challenge

BW was on-boarded 2.5 months before the event. Immediately, BW organized a team of technical project managers, architects, front-end and back-end developers.

BW orchestrated a holistic project management approach (using Atlassian Trello boards) and managed multiple parallel/concurrent development tracks to ensure all work was conducted efficiently and while ensuring 3-4 weeks for testing. This would allow for cross-team testing, Atlassian executive testing. cross-platform/vendor load testing, and code freeze.

All aspects of the event were built, deployed and tested in time for their event. It was an absolute project management and development marvel!

Results

• During an event of over 20k people, the support team (BW provided a follow-the- sun chat support) had no P0 issues recorded. A great testament to the development quality, testing and contingency planning

• The number of total issues (or lack therefor) necessitated us removing support staff from several shifts as chat channels were largely quiet due to overall seamlessness of event

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